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AITHM Annual Report

  • Client: AITHM
  • Tags: GRAPHICS
  • Date: 01 December 2019
AITHM Annual Report
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Annual Report 2019

A scientific challange

I was asked to design the Australian Institute of Tropical Health and Medicine (AITHM) 2018 Annual report. Portraying the achievements and progress made buy the Institute throughout the year 

The report is printed and shown on to many business partners, board members and interested parties through far north Queensland and Government.

 

I was instructed by the institute's contact to create a clean and professional representation of the organisation. The layout was to place a key focus on the various achievements and the stories behind them.

An intersection between art and science

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The colours and formations created from acrylic liquid art on canvas create an excellent companion with the patterns and colours formed from bacteria in a dish.

Creating a 'scientific like' artistic effect that can be the centre focus for the report. 

TYPOGRAPHY

Bliss2, a clean san serif, was used as part of the AITHM branding package. The font is also a clean modern sans serif that reflects the institutes philosophy. We also chose Adobe Garamond for accented text and headings,  a classic serif to create a juxtaposition between modern style and a classic professional 

Bliss2

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Adobe Garamond

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COLOUR

Required colours for the AITHM mandatory band are grey and red. We've used this simple colour palette throughout the report to create a consistent  look and feel.  

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HEX         #58595b
RGB         88   89   91
HSL          220   3   35 
CMYK    0   0   0   80
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HEX         #9C141A
RGB         156   20   26
HSL          357   87   35
CMYK    0   87   100   39
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Nothing like that freshly printed smell #graphicdesignlife

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